How to Find a Terrific Copywriter
If you wish to use the internet to make some cash, you'll need a website. That web site needs to be well written, most especially if you're hoping it will bring in profits. Unless you are already a copywriter yourself, it's smart to employ someone who is qualified to compose the text for your site. An expert copywriter can help you generate more money than you could hope to see if you tried to write the copy yourself. Naturally, not all copywriters are created equal. Some have a lot of talent. Some simply wish they had talent and are trying to make some money because someone told them writing online would be a cinch. Here are tips on how you can figure the difference.
Does the copywriter have his or her own website? Any copywriter worth employing is going to have his or her own site that contains a bio, several samples and a resume (and anything else the writer feels like sharing). If the writer has no website, how can they tell you that they'll be able to help you with the one you are creating? Pay attention to the copy used on this site as well. If there are many grammar errors and typos, this is not good.
How favorably do you respond while you are reading the copywriter's own copy? This goes beyond the simple finding of grammar and spelling errors. Do you have any form of emotional response to the text on the site? Does it make you like the the copywriter? Does it make you feel like you wish to discover more about the writer and keep reading? Does the copy make you feel like you want to employ that person immediately? Does website copy make you want to run for the hills? Does the website copy make you mad? All of these are vital reactions and you need to pay attention to them.
Research the copywriter's background a little. Search for reviews on unbiased web sites and online discussion boards. It's remote that you will come across any terrible reviews on the writer's own site. You want to do a search for the writer's name to find out if there are any testimonials or reviews on websites that aren't run by or able to be falsified by the writer him or herself. Look closely at these reviews. It is a good idea to ask the writer to give you references too. You need to actually contact each click for more reference and get an honest opinion about the writer from each person.
See to it that you spend at least a little time reading samples provided by the writer. It is copywriter freelance a good idea to request samples beyond the ones that are available on the site. This is particularly vital when you're trying to employ a writer who claims to be an expert in a specific subject. If the writing sounds like a regurgitated Wikipedia article, you better find another copywriter.
There area lot of ways to figure out whether or not a copywriter is worth hiring. You ought to do some homework and discover more about the writer in terms of his or her principels, reputation and personal character.